Photographs Matter When Selling Real Estate

Online images and local advertisements are usually the first impressions that buyers get of [city] real estate — so why not present your home at its best? After buyers decide their price range, square footage needs and the number of bedrooms they want, the next step is to look at photographs to determine if a home is worth visiting in person.

When enlisting the services of a REALTOR to help sell your home, you should inquire how they plan to visually promote it. You want buyers to view your home in its best light, so it’s okay to ask your REALTOR? to hire a professional photographer. Below are strategies for getting the best shot, posting images online and selling your [city] real estate fast.

Set The Stage

The photographs should look like they’re out of a magazine. Make sure everything is clean and staged, with no dishes in the sink or children’s toys peeking out from closet doors. Be sure to point out favorite interior angles, outside views and distinctive features to the photographer.

Review The Photographs

Ask to see proofs before the images are posted online. If the photographs look grainy or blurry, inquire whether your REALTOR just shot them with an average camera or, even worse, his or her phone. Don’t be afraid to ask for a re-shoot with a different photographer if you don’t feel the images do your home justice.

Select Your Shots

There should be photographs of the front and back of the house, along with one of each main room. You don’t want so many that potential buyers could become overwhelmed. You should prioritize them. Start with the front of the home, then the kitchen, dining room, living room, master bedroom and any unique features you want to highlight.

Photographs matter when it comes to selling real estate. You have a lot of money tied up in your home, so don’t be afraid to ask your REALTOR to go the extra mile and hire a professional photographer. If you’re getting ready to put your house on the market and would like more marketing tips, please call me at 1-888-279-1778 or email me at Aubra@AubraRealtor.com.